senior lecturer, Head of Studies in English "Digital Communication and Social Media for Management"
Department of Marketing
Member of the Group of Experts at the Faculty of Management.
Author of several dozen publications in the field of marketing communication, including social media, incl. books "Influencer marketing in the era of new media" and "Creating a brand image with the use of modern forms of communication. Second edition updated ”.
A business practitioner with many years of experience in working with leading brands and media.
An expert in the field of social media and crisis PR.
Conducts projects in the field of Public Relations, Social Media, Influencer Marketing, Branding and Design Marketing on the Polish and international market.
A trainer in the field of broadly understood marketing communication and social media.
The head and co-founder of the only Polish field of study "Digital Communication and Social media for management" conducted in English at the Faculty of Management, University of Lodz.
Nominated in the plebiscite of the Polska Press Group "Personality of the Year 2020" of the Lodz region in the field of Science
Winner of the Rector of the University of Lodz Award for teaching achievements (2022)
Winner of the Team Award of the Rector of the University of Lodz for the textbook "Creating and implementing enterprise marketing strategies. Case studies" (2017)
Interests
social media
influncer marketing
customer behaviour
design
fashion PR
Office hours
senior lecturer, Head of Studies in English "Digital Communication and Social Media for Management"
Department of Marketing
CYCLICAL DUTYSUNDAY
16:00 - 17:00|Remote office All student matters are dealt with only during consultations, because this is the most effective form (we do not deal with matters via email). I invite you to join the Consultation team 48 hours before the meeting (acceptance takes place before the consultation begins). If a given matter requires it, we can of course arrange a meeting at the Faculty. Any changes in the consultation dates will be published on the Faculty website and in the Consultation Team on Teams.Consultations will take place: 30.03, 13.04, 11.05, 25.05.
10:00 - 11:00|Remote officeAll student matters are dealt with only during consultations, because this is the most effective form (we do not deal with matters via email). I invite you to join the Consultation team 48 hours before the meeting (acceptance takes place before the consultation begins). If a given matter requires it, we can of course arrange a meeting at the Faculty. Any changes in the consultation dates will be published on the Faculty website and in the Consultation Team on Teams. Consultations begin on March 6th.
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